Thompson Rivers University campuses are on the traditional lands of the Tk’emlúps te Secwépemc (Kamloops campus) and the T’exelc (Williams Lake campus) within Secwépemc’ulucw, the traditional and unceded territory of the Secwépemc. Our region also extends into the territories of the St’át’imc, Nlaka’pamux, Nuxalk, Tŝilhqot’in and Dakelh peoples.
Case Study in Business Marketing: This case study explores marketing issues in a unique retail setting. Not only does it include aspects of destination and tourism marketing, it also…